What We Learned About Event Planning

14th August, 2012

Event Planning 101

Did you miss the event?  Catch up on what we learned below.
Using this age-old (from way back to Ancient Greece!) form of investigation, Jasmine took us through the strategic planning that enables event creation.

Who:

• is planning your event?
• are the stakeholders? (audience, partners, donors, staff, attendees)

What:

• is the identity of your event? (define the heart and soul of your event)

Where:

• will the event be held and how do your venue choices affect your goals?

When:

• will the event be held?  Determine the correct season, time of day and competition

Why:

• are you holding the event? Define the point and your goals.
• would anyone come or support you?

How:

• will you achieve your goals?
• will you execute your event – planning and logistics?
• will you manage expectations for yourself and your client?

For more information on event planning you can reach Jasmine Sneed at jasmine@jasminesneed.com.